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Terms and Conditions
Art. 1 Promotion
1. The “Buy Diekirch and get the chance to win LOA prizes” is organized by S.A. Brasserie de Luxembourg Mousel-Diekirch, Rue de la Brasserie 2, 9214 Diekirch, hereinafter referred to as "the organizer".
Art. 2 Brief Description of the Promotion and the Prize
2.Short description: When purchasing the full assortment of Diekirch packs, bottles & cans, the consumer, aged 18 or over, will be able to legally participate to get a chance to win LOA prizes by scanning the QR code and filling in an online participation form, that includes a tiebreaker question and personal details. The latter will be necessary to contact the potential winner. The winner will be chosen by selecting the consumer who answered the questions correctly and has a valid proof of purchase.
Promotion Period:
a.Reward Participation Period: The promotion for the season opening edition runs from 00:01 CEST on April 1st 2026 to 23:59 CEST on May 20th 2026.The promotion for the season closing edition runs from 00:01 CEST on August 1st 2026 to 23:59 CEST on September 9th 2026.
b)Prizes: Per edition, there will be 15 winners[MC1] . In total, there will be 30 winners. Each winner will win one of the following prizes, the prizes of which will be awarded at random:
I. 1x hotel FR-SA + 2 tickets VIP + 2 drinks + merch items
II. 2x 2 tickets VIP and 1 drink
III. 2x 2 tickets weekend
IV. 10x 1 merch item
One participant can win maximum one prize per week.
The prizes will not be transferable, exchangeable or movable and will not be paid in cash under any circumstances. Prizes will not be replaced in the event of loss. The organizer reserves the right to prematurely end this action, to possibly modify the action (or the conditions of the action) or to replace the prize to be won by another prize of an equivalent nature and value.
4. The prize will be sent to the winner as follows: The consumer will be contacted by the organizer using the contact details provided on the participation to inform him of his win. The prize will be then directly sent by the LOA the week before the event.
Art. 3 Participation
11. Any natural person who is at least 18 years old and domiciled in Luxembourg or in a neighboring country can participate in the competition. The participation of the employees of the organizer and any other person who contributed directly or indirectly to the realization of this competition (such as merchandisers, store owners and their staff, etc.) is excluded. Also excluded: all people who work in collaboration, or who cooperate within the framework of a legal or moral association, or in any other way, in order to increase their chances of success.
12. The same person can only participate once per week.
13. Any incomplete participation will immediately lead to exclusion from the competition. The data recorded on the entry form may in no case be modified, corrected or adapted.
14. The organizer can, at any time, exclude the participation of a person in the contest during a certain period and this, in the event of violation of one of the conditions of participation or in the event of abuse, deception or fraudulent participation. in the competition. The use of a program or means other (personalization or editing of the site) than the site program is strictly prohibited and will result in the exclusion of the participant. If so, the latter is liable to prosecution for copyright infringement. Any attempt at fraud will result in the immediate exclusion of the participant in question.
15. Participation is personal and can in no case be transferred to third parties.
Art. 4 Determination of Winners
14. The person who answers both questions correctly has a chance to win LOA prizes. The winners will be determined once a week as of the start of the contest and until the 2nd of September 2026. The winner has one week to respond to the organizer. If no response, the organizer can contact a new winner after a week.
15. If the participant's contact details are incorrect or if there is no response in the manner and within the time period specified in these rules, the participant's right to the prize will lapse.
16. The winner is responsible for the use of the Prize. It exempts the Promoter from any responsibility in this matter.
Art. 5 Payment and Acceptance
17. By taking part in the competition, the participant accepts the entire competition rules as well as any decision likely to be taken by the organizer.
18. The organizer is not responsible for damaged, lost or delayed shipments.
19. In the event of a dispute or for any case not provided for by these regulations, the decisions of the organizer will be irrevocable and without appeal.
Art. 6 Communication
14. With the exception of the sending of these Terms & Conditions or the notification of the winner, no form of communication, whether physical or electronic, will be made during the course of the Promotion.
15. The winner will be contacted by email.
Art. 7 General
14. By entering, the participant agrees to be bound by the entire Promotion Terms & Conditions.
15. If there is a discrepancy between these Terms & Conditions and those in any promotional material, these Terms & Conditions will prevail.
16. If any part/s of these Terms & Conditions are legally ruled to be invalid, illegal or unenforceable, the remainder will not be affected and will continue in full force and effect.
17. In the event of a dispute or any case not provided for by these regulations, the decisions of the Promoter will be irrevocable and without appeal.
18. These Terms & Conditions are governed by Luxembourgian law and their interpretation and application will be subject to the exclusive jurisdiction of the courts of Luxembourg.
Art. 8 Civil liability
11. The organizer cannot be held responsible for cases of force majeure or for any reason beyond the control of the organizer requiring the modification, suspension or cancellation of the competition. The organization reserves the right to modify the competition rules should this prove to be essential for organizational reasons or in the event of force majeure.
12. The organizer cannot be held responsible for any damage of any kind whatsoever resulting from participation in the competition or the awarding of the prize. In the event of irregularities, including, but not limited to, errors that occur in the web generator or organizer, the organizer decides autonomously on how the problem is corrected and / or completed. The decision of the organizer cannot be contested.
13. The printing of errors, spelling mistakes or other errors, technical problems or other problems related to or arising from the competition, cannot be invoked as grounds for any compensation, obligation or liability of the organizer. The organizer cannot be held responsible for technical problems which make it impossible to participate in the competition or which would prevent the continuous and uninterrupted course of the competition.
14. The organizer cannot be held responsible, in any way, for the bad communication of data which would lead to a bad address or an unknown address of the participant. If a prize (1) does not arrive on time due to loss and / or delay in delivery by the postal services, and / or (2) is intentionally or accidentally damaged by the postal services, the organizer cannot be held responsible. Regarding the possible costs of participation in the competition, there is no recourse against the organizer.